Advertising Account Manager Job Responsibilities

All the firms worldwide need to develop proper marketing mechanisms for selling their products and services, and advertising is an essential part of the marketing mechanism and most firms outsource this task to advertisement agencies. An advertising account manager is an official who is employed by such advertising agencies to manage the advertising of the products/ services of the respective client firm.

Advertising Account Manager Job Responsibilities

• The advertising account manager is responsible for recognizing the potential clients and encouraging them to develop relations with the respective ad agency.

• The advertising account manager is responsible for managing the relations of the agency with its present clients. He/she is also responsible for nurturing the relations by keeping the clients satisfied.

• The advertising account manager is responsible for assessing the conditions and requirements of the market in which the respective client bases and then incorporate the observations in the advertising plan.

• The advertising account manager is responsible for analyzing the product or the service and then set up an appropriate advertisement campaign for selling the respective commodity.

• The advertising account manager is responsible for keeping a track of the customer requirements while building the ad campaign.

• The advertising account manager is responsible for the management of all the employees/ colleagues working on an advertisement program or a project.

• The advertising account manager is responsible for seeking all the queries of the clients regarding the campaigns while also efficiently solving any problems in the designing or implementation of the campaign.

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Advertising Resume 

Category: Account Job Responsibilities